Major new litter initiative announced

Date:  25 February 2017

Minister's media release:

A major new campaign to stop people littering aims to change behaviour and to educate people, Environment Minister Dr Nick Smith and Parliamentary Private Secretary Scott Simpson announced today at National’s Bluegreen Forum in Auckland.

“Litter is a risk to New Zealand’s clean green brand and the best solution is where everyone responsibly disposes of their waste. That is why the Government is investing $3 million in a behavioural change campaign, the development of education materials and a national litter survey to help ensure we keep New Zealand beautiful.”

 

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