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Campaign promotional material
Television commercials
The ‘Reduce Your Rubbish’ campaign used several short television commercials to raise awareness of the waste problem and provide householders with simple actions they can take to reduce waste.
Problem commercials:
- The Book (low quality MPEG, 2.28 MB)
- The Book (high quality MPEG, 12.73 MB)
- The Sweeper (low quality MPEG, 1.14 MB)
- The Sweeper (high quality MPEG, 6.36 MB)
Solution commercials:
- The Apple (low quality MPEG, 597 KB)
- The Apple (high quality MPEG, 3.19 MB)
- The Can (low quality MPEG, 595 KB)
- The Can (high quality MPEG, 3.19 MB)
- The Rubbish Bag (low quality MPEG, 595 KB)
- The Rubbish Bag (high quality MPEG, 3.20 MB)
You will need a movie player such as Windows Media Player to view these MPEG files.
Reduce Your Rubbish website
The Reduce Your Rubbish website can be found at: http://www.reducerubbish.govt.nz/
A number of internet ads were also developed to promote and link directly to the Reduce Your Rubbish website:
Print advertsing
- 8 point plan ad (PDF 53 KB)
- 8 point plan DLE (PDF 128 KB)
- Press advertisement - Challenge/Sweeper (PDF 51 KB)
- Press advertisment - Can (PDF 66 KB)
- Press advertisment - Time (PDF 172 KB)
- Press advertisment - Grave (PDF 122 KB)
Posters and signs
- 8 point plan poster (PDF 52 KB)
- Grass bin poster (PDF 47 KB)
- Challenge poster (PDF 36 KB)
- Draft outdoor sign (PDF 75 KB)
- Bus shelter superlite - Grave (PDF 113 KB)
Stickers
- Bumper stickers (PDF 72 KB)
- Kitchen and bin sticker (PDF 98 KB)
- Letterbox sticker (PDF 87 KB)
- Tree in bin sticker (PDF 58 KB)
